Fly launches wap.fly-phone.ru, a specialized mobile content service, into commercial exploitation.

The Fly company announces launching wap.fly-phone.ru, a specialized wap portal for Fly admirers! The new mobile service is one of the world widest collections of games, music and video from the largest national and foreign programmers, as well as communication and new acquaintances for all Fly users.

The mobile content portal wap.fly-phone.ru was launched in a test mode on the 1st of October. After a half and a month it won dozens of thousands users all over Russia. Now Fly admirers have a friendly resource that can turn any mobile phone into a real entertaining center and allow enjoying its most advanced functions as high-speed game, MP3, images, video, e-books downloading.

Game fans will sure to like java games set for a certain Fly model. Game fans will be able to find arcades, strategies, logic games and table games according to tastes.

Music and Video sections are ideal for those who are ready to have fun 24 hour a day and wants to be on-line with friends. There are thousands of real tones, polyphonic melodies and full popular mp3 songs in the wap.fly-phone.ru music section.

Want to find new friends or make a date with a beautiful stranger? Now you can do this with a Fly phone! All you need is just to use popular mobile acquaintance and communication services by entering relevant sections in wap.fly-phone.ru.

Besides, one can enlarge his/her e-library; Fly latest handsets allow their users reading books just right from the screen.

Wap.fly-phone.ru is not just for entertainment only. It can help you create your own original image of the phone. There are over three thousand wallpapers on 10 various themes available for downloading in the Images section (wallpapers, cars, animals, cartoons, celebrities, playboy, etc.). Now you can change you Fly outer display as often as your mood changes!

A purchase of wap.fly-phone.ru content can be paid in traditional way by sending an sms to a short number, or by the playcash system. Wap.fly-phone.ru. users can both download content into their Fly phones and present it to their friends.

Playfon, international mobile entertainment provider, is Fly partner in realization of the wap.fly-phone.ru project.

Playfon is an international multimedia entertainment provider, owner of a unique content porfolio for mobile phones. The company’s collection includes over 4,000 games from the largest world game programmers, polyphony melodies, themes, images and applications; the collection is constantly growing. All content is licensed by the largest worldwide copyright owners. Cooperation with world leading vendors of mobile phones is one of the prioritized directions of the company’s activity. Playfon has already recommended itself as the company capable to offer up-to-date level of telecommunication development, as well as to support their functioning at the best. For further information about Playfon services, please visit: www.corp.playfon.ru.